We use our expertise in Machine Learning to
optimize your sales campaigns
by making sense of your big data
Big companies leverage big data using machine learning to make all of these tick: customer segmentation, retention models, product recommendation, churn models, prediction models and many more.
You can harness the same power to make it works for your marketing needs relying on your datasources (website, email campaignс, social channels, etc) to apply various machine learning modelswith Catwing.
Catwing – Ecommerce Predictive Analytics that boost customer retention, increase products sales and help you grow sustainably
Catwing optimization models Customize your needs
Zoom into the customer behavior and identify the most used products (items), their bundles, and customer-oriented product lists or catalogs.
Know your audience, split it into segments based on their product interests and site behavior. Target them via various channels, based on their patterns and interests.
Combining the right audience with the right products or product catalogs at the right time, in order to create personalized campaigns over various channels.
Measure the effectiveness of various channels, where to focus, how much money and time to spend, how to combine them, attribution models, and optimize their usage for a higher return on ad spend.
ShopUp company A few facts
At Shopup we have more than 8 years working in eCommerce, Retail, Media and SaaS Digital products domains with over 20 clients delivering various AI, Machine Learning and Data Science custom projects. We noticed that the most time consuming task was preparing and aligning our models to their data.
This is why we created a platform – Catwing.
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