Customer presence and activities can be observed on various channels like physical stores, online and ecommerce sites, emails, social networks and messengers.
We can guide you through the whole process and recommend different good practices in the sector. We are working with data provider partners and use Sens.ai for monitoring shopping carts behavior in stores.
The ability to integrate such data sets into one data layer is the foundation of going to the next steps using AI to improve your performance and revenue.
AI in Retail
Our experience is focused on optimizing several main areas:
- operations – in vendors interaction, store merchandising, staff optimization, etc
- product – price optimization, products selection, category management, assortment optimization, promotion recommendation
- customer experience – recommenders, chatbots, segmentations, personalized targeting, LTV, churn, and retention
The input data sets can be in the format of images, texts, and tabular, the more the merrier.
We believe that keeping customer happy, communicating right messages and staying relevant is the essence of achieving great results for each business.
- Smart recommender systems for personalize offering
- Customizable chatbot for support or just to have fun and keep customer engaged
- 10-15 Customers segments for personalized targeting which can be engaged via various channels depending on marketing purposes