Benefits
Profiling
Anonymized customer profiling based on interests, behaviour and purchasesUseful Data
Datasets for measuring the effectiveness of the marketing campaignsEvents
Information about the success rate of offline eventsVenue Analysis
Measure the performance of the venueBetter Decisions
Improved decision-making process based on real dataIntegration
External data can be linked to visitors to provide customer basket analysisPassive
Monitor anonymous visitors passively without mobile apps or loyalty programsSaaS
Easy to install and maintain – pre-configured sensors,SaaS platform powered by SAPFeatures
