by Kate Proykova | Mar 12, 2017 | Blog
During the last 3 months ShopUp Customer Behavior Analytics platform has focused to malls and shopping centers, finalized the product, start on-boarding new customers and generate constant revenue. Below you can read more about our progress. Business development: The ShopUp platform now offers an all-in-one solution for Malls and Shopping centers. We’ve created a complete tailored solution where we combined data from Door Counters, Wi-Fi Routers, Mobile Apps and other hubs into an all inclusive Customer Behaviour Analytics Platform. Now Mall owners, marketers, and analysts can see the data in one place and make decisions based on 360 degree view. 12 Malls have been on-boarded to the new platform and 20 more are in the pipeline. We started generating recurring revenue stream. We were part of the biggest Retail Conference: NRF in New York — where we met great people and learned a lot about the newest trends in the industry. Product Updates Router Integration: ShopUp has been integrated and...
by Kate Proykova | Nov 9, 2016 | Blog
In the last 2 months we’ve done a lot of progress with our product and business development. We’d like to share with you where this journey took us: Product Updates Firmware Upgrade We improved the performance of the ShopUp sensors by upgrading the firmware. The amount of data we’re now gathering have increased by more than 5 times. Also, we found a way to install the firmware directly on customers’ routers. We support more than 1,000 devices. That means we are now able to launch ShopUp remotely, without the need of physical installation on site within less than 24 hours. That is a huge advantage in terms of scalability. HeatMap We introduced a stable 2.0 version of the HeatMap where data visualization has been much improved compared to the previous version. The HeatMap is now based on an improved mathematical model. Prediction Models Prediction models can now be generated based on ShopUp sensors and data integration with door counters,...
by Kate Proykova | Aug 31, 2016 | Blog
ShopUp has been busy this spring-summer and we have managed to have both great vacations and a lot of work done. Below are the highlights. Two global players joined teams with ShopUp Getting the wheel rolling is a big challenge for every startup. Thanks to the efforts and charms of the whole team, we’ve got our first 2 big paying customers from Bulgaria: A French home improvement and do-it-yourself goods retailer where we help them to locate the customers inside the stores and establish the hotspots for better product placement, and A British multinational retailer where we partner with one of the most innovative retail marketing agencies to offer near-by customer targeting. Both projects helped us introduce new functionalities to the platform and expand our understanding of customer issues and where our solution would fit best. We partner with great companies Earning the trust of partner companies is both reassuring that our idea is worth it and supportive for the process...
